22 Aug 2023

MHP Group appoints internal comms expert Naomi Goodman to lead new division

Naomi Goodman has been hired to lead new Change and Employee Engagement team

MHP Group

This press release originally appeared in PR Week

Naomi Goodman, most recently associate director and executive vice-president of change and internal comms at strategic comms firm Hundred, joins MHP Group to oversee our new division as head of MHP change and employee engagement.

The employee engagement offering will bolster our integrated advisory capabilities by working across MHP Group’s wider client portfolio to deliver employee proposition programmes.

The new offering builds on our existing employee engagement work for brands such as cloud-based neobank Viva Wallet and professional services firm Davies Group.

Previously, Goodman was a board director at Lansons, co-leading its communications for change and transformation offer.

During her career she has delivered employee engagement programmes for companies such as Novartis, InterContinental Hotels Group and Deutsche Bank, in addition to holding senior roles at Roche and Highways England.

MHP Group chief executive Alex Bigg said: “The barriers between internal and external audiences have fallen, and effective communications strategies require an understanding of both worlds.

“Naomi will knit together our strategic and creative capabilities with our expertise in behavioural science and advocacy to help clients navigate more complex organisational challenges.”

Goodman said: “Connecting people to purpose through meaningful employee experiences is at the heart of what drives successful change, and I look forward to partnering with our clients to deliver outcomes that will build lasting reputations from the inside out.”

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