The MHP Mischief team has been supporting our client, The Climate Coalition, with Great Big Green Week.
In a large-scale project, we’ve provided services including brand strategy, narrative development, creative and design, social media and strategic media relations.
The Fight That Unites has been our creative theme for Great Big Green Week 2021. It’s a declaration that, no matter what walk of life we’re from, we all care about nature and the environment. At a time when polarisation is more visible than ever, climate action is something that brings us together.
Across Great Big Green Week, we’ve launched a number of different executions, including:
After a busy but highly rewarding week, we’ve achieved over 400 pieces of coverage for a great cause. More importantly, we’ve helped The Climate Coalition to show just how much people care about the issue of climate change across the country, at a time when action is bec
oming increasingly urgent.
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