The latest wave of the MHP Polarisation Tracker, produced with Cambridge University’s Political Psychology Unit, reveals that many “Super Distruster” voters have deserted Labour over the last ye... Read more
As influencer marketing continues to grow as a cost-effective and impactful strategy for reaching target audiences in 2024, we explore how businesses can leverage them for success.... Read more
In short: have fun with it for now but don’t immediately pivot completely away from Twitter.... Read more
MHP Group launches a new report looking at how influencers are rapidly reshaping the public health conversation.... Read more
