Our Financial Services team help blue-chip incumbents and high growth challengers tell bigger stories to build new markets, acquire new customers and drive growth.
In a world where social, technological and economic forces are reshaping the fabric of financial services, and every week is marked by a ‘new’ product, solution or platform, effective storytelling is critical to standing out.
Brand buzz, tech hyperbole or the latest celebrity influencer are no longer enough. Industry must play a critical role in tackling deep rooted issues from improving access to the right products and services, reducing financial vulnerability, powering a new generation of businesses and building a more sustainable future.
We work with forward-thinking clients that are rising to this challenge, helping them cut through the noise, drive differentiation and build trust in today’s polarised society.
Our approach combines sophisticated use of data and insight with integrated thinking. We bring deep sector expertise, creative firepower and behavioural science to develop multi-channel communications strategies that define, elevate and amplify our clients’ positioning.
The European fintech landscape has experienced a turbulent two years, from the pursuit of unicorn status to a period marked by financial cutbacks and layoffs. Our latest research explores the European fintech market and what leaders expect to see over the next year.
Ahead of COP30 later this year, MHP Group offers a deep dive into the stories and trends defining the carbon market’s future trajectory.
Helping Wayflyer define its story and position as a leading voice in the fintech space in order to attract talent and drive results.
